How To Sell Bitcoin for PayPal Convert your Bitcoins to USD via PayPal Instantly

How To Sell Bitcoin for PayPal – Convert your Bitcoins to USD via PayPal (Instantly)

                            

Do you want to sell your Bitcoins and receive funds via PayPal?

If your answer is yes, then here I’m sharing some of the best and working methods to sell your Bitcoins for Paypal money. You can Convert your Bitcoin to USD and receive the funds via PayPal. Here are some of the supported and tested platforms that you can use today:

  1. Coinbase
  2. ChangeX
  3. Localbitcoins

How to Sell Bitcoins for PayPal:

Coinbase:

Coinbase is the world’s most popular cryptocurrency exchange that let you withdraw funds via PayPal. You can either withdraw cash to PayPal or sell crypto to your PayPal account. This feature is available in the selected region, and if your region is supported for PayPal payouts, you will see an option to connect your PayPal account to Coinbase account.

To get started,

  • Head over to Coinbase.com
  • Create an account and complete all identity verification steps
  • Go to Settings > Linked Account and click on the link an account
  • Select Paypal (If you see it) and connect with your PayPal account

Here are the limits imposed on PayPal withdrawal by CoinBase: At this moment, the supported regions are mostly from USA, Canada, UK, Europe, and a few other countries. If Coinbase doesn’t work for you, no need to lose your heart. Other websites let you sell Bitcoin for PayPal money. Let’s have a look at the second best option. Create an account on CoinBase

ChangeX:

ChangeX is a popular digital currency exchange website. Here you can deposit Bitcoin and withdraw funds directly to your PayPal address. In a single transaction, you can convert Bitcoin worth $800. I know the limit is not high, but it works flawlessly.

To use the Bitcoin to PayPal feature, here is what you need to do.

  • Head over to ChangeX website
  • Click on register and create an account
  • Select BTC under “Exchange from” and PayPal under “Exchange to” section.
  • Enter the PayPal email address

Make the Bitcoin deposit, and within some time, you will receive funds to your mentioned PayPal address. Changex is one of the best ways to cash out your Bitcoins to PayPal.

Localbitcoins:

Localbitcoins is known as eBay of Bitcoin. This platform connects the buyer with the seller, and you have the option to sell your Bitcoins for PayPal money. The key is to find a reliable seller.

  • Head over to Localbitcoins
  • Click on Quick sell
  • Now, select your currency, country, and Paypal as a payment option (See screenshot below)

The left column consists of the name of the seller, the number of successful transactions and reputation. Another factor you want to consider is the price and limits. Some of the sellers offer high selling limit, and some of them have a low limit. Click on the price to read more info about the offer. Read the terms of the trade and make sure you can comply with them. For example, here are one Sell bitcoins using Paypal with US Dollar (USD) offer looks like: Click on “Send trade request,” and then after that, you can start the transaction. If you don’t have an account on Localbitcoins, then create one.

Conclusion: Bitcoin to PayPal Exchanges

For now, these are the best option for you to cash out Bitcoins to PayPal. As the Bitcoin adoption is increasing day by day, I’m expecting more similar high-quality services will come out in the near future. As soon as I find something worth sharing, you will get notified as well.

Article Produced By
Harsh Agrawal

Howdy, Welcome to popular Cryptocurrency blog 'CoinSutra'. I'm Harsh Agrawal, a tech enthusiast & Digital nomad from New Delhi, India.I started CoinSutra to help users around the globe to learn about popular Cryptocurrencies.Here at CoinSutra I write about Bitcoin Wallet, Cryptocurrency wallets, Online Privacy & Security, VPN experiences & making money from Crypto.

 

Deb Williams (hodlthrive)

Bitcoin Price Topped 9000 Could Activate a New Resistance at 10K

Bitcoin Price Topped $9000, Could Activate a New Resistance at $10K

                                

It’s been another wild week for bitcoin price watchers,

with their favorite cryptoasset briefly topping $9,000 USD. The mini bull run lost some steam as BTC crashed back below $8,000 and others fell by similar percentages. What could happen next? Read our technical analysis report for a better idea.

Bitcoin Price Analysis

After the last rocket climb to $8,000 flipped up all indicators, the Disbelief Mass Psychological Analysis phase gave way to Hope. Due to a bullish consensus recovery, targets at $8,000 were surpassed amid strong support from Fundamentals, News, and traditional media to reach the $9,000 level. The most probable scenario can be analyzed with prices entering a sideways lateral movement between $8,000 and $10,000, possibly with $7,000 as a strong support level if prices exit that range. Upper resistances (if an upward movement starts) are at $10,000 and $12,000, depending on external factors.

When quotes reactivated the $8,000 target, Formation analysis showed a new Diamond in the chart, bringing back a Wait and See attitude among operators. The current lateral market seems to recognize $9,000 as an upper resistance and $8,000 as a primary support — building another Diamond formation in the process. If values break out to the up side, the next resistance can be confirmed at $10,000. Mathematical indicators reflect high volatility, and bullish consensus increases from positive traditional media coverage on bitcoin’s recent performance.

After a long term lateral market, an uptrend that started on April is driving the action through the current $9,000 scenario. New formations and figures reflect stability inside the rising channel recently conquered. If values consolidate around the $8,000 level by sustaining a lateral market, bitcoin’s next step would be to rise to $10,000. If a Wait and See attitude prevails among operators, a new Diamond formation could delay any upward movement until some external factor backs the Bullish Consensus and Hope psychological phase. This could give way to Optimism with neutral positions re-entering. However if the $8,000 support is broken, the next support remains at $6,000.

Article Produced By
Ramiro Burgos

Ramiro is a technical analyst specializing in stocks, futures, options and Bitcoin. He provides weekly analysis on the bitcoin price for Bitsonline. Based in Buenos Aires, Argentina, Ramiro has worked in the financial industry since 1987, with his technical analyses appearing in local and global news publications.

https://bitsonline.com/bitcoin-price-topped-9000/

 

Deb Williams (hodlthrive)

9 Best Cryptocurrency Exchanges In The World To Buy Any Altcoins

9 Best Cryptocurrency Exchanges In The World To Buy Any Altcoins

Here is a consolidated list of best cryptocurrency exchanges with my comments:

  1. Binance:Offers mobile app and probably the fastest growing exchange. If you need to pick only one, this is the best and #1 in 2019.
  2. Bitmex: Very popular with high volume
  3. KuCoin: One of the strongest exchange that also offers a mobile app (Android and iOS). They have been constantly updating their mobile app to make it one of the best in the industry.
  4. CEX: My favorite
  5. CoinMama: Old but gold and let you buy BTC and ETH instantly.
  6. Bittrex: Another high-quality exchange with a lot of coins
  7. Changelly: Instantly convert any cryptocurrency to any of your choices. Great for instant conversion

                              Best Cryptocurrency Exchanges

Slowly and steadily, Bitcoin and altcoins are getting attention from more investors

all around the world. And why not? These cryptocurrencies are time and again proving themselves to be a safe haven against government’s inflationary policies. That’s why some people are even securing cryptocurrencies as their retirement funds, while some are doing pure speculation with short-term trading (i.e. buy low, sell high). And let’s not forget about those who are just starting off by looking around to find the answer to questions like:

  • Where do I buy such currencies?
  • What are the best cryptocurrency exchanges?

But before we talk about the best exchanges out there, I need to tell you that it’s not too late to get invested in cryptocurrencies. At the time of this writing, the Bitcoin and altcoin market is at an all-time high, with a market cap of $166 billion. I believe we will cross the $250 billion mark later this year. So now that you know you should invest, here’s where you need to go to do that.

Note: This list is starting from easy to use exchanges and moving towards some of the advanced exchanges.

9 Best Cryptocurrency Exchanges for Trading Cryptocurrency

1. Binance

Binance is a rapidly growing exchange that concluded its ICO a few months back. Though it is based out of China, it doesn’t serve its native country but is open to almost all countries around the world. Since its ICO to till date, it has grown tremendously and is now placed in top 10 cryptocurrency exchanges in the world. It now has more than 140 altcoins listed on it which are only increasing as the days are passing. Binance being a centralized exchange has taken a unique take to expand its business and also provides a decent discount for day traders if they use BNB coins. BNB is Binance Coin which is the native currency of this platform. Binance’s fee structure is also unique. To start with they have 0.1% standard trading fee which is already quite less than other peers. You can even reduce your fee further if you pay your trading fee in BNB according to the below-shown structure.

To get started with Binance you need to register using your email ID and the process is quite simple & fast. Moreover, you get 1 QTUM coin as a kind gesture for registration which is limited to 10,000 QTUM coins on first come first basis. Binance is one of the few exchanges that offers mobile app for iOS and Android. Being using it for a while, I find it too easy to trade cryptocurrency while on the move. You can watch this video to learn how to use their mobile app. They also have aggressive plans like multi-lingual support, mobile apps for both iOS and Android users, Binance Angel Program,  and the Community Coin Per Month etc for more adoption of their platform.

BitMex is high volume crypto exchange created by a talented team of economists, high-frequency traders and web developers for the crypto community. Here you will never find any issues regarding the liquidity of your cryptocurrencies. The primary currency traded on this exchange is Bitcoin and its future contracts. Apart from Bitcoin contracts, one can also play around with future contracts for altcoins such as Bitcoin Cash, Ethereum, Cardano, Litecoin, Ripple. The registration process on BitMex is quite simple where you just need to register through your email ID and their fee structure is also quite straightforward as shown below: Trade On BitMex

3. KuCoin

KuCoin is another easy and hassle-free cryptocurrency exchange. KuCoin offers many popular and unique coin such as DragonChain, $KCS, and many others. Just like Binance, they offer a fully functional mobile app for Android and iOS. To get started with KuCoin, you can deposit any crypto of your choice ex: BTC and start trading. Personally, I have been using KuCoin since last quarter of 2017 and they are getting popular day by day. Get started with KuCoin

4. Changelly

Changelly is one of the easiest ways to get ahold of various cryptocurrencies. Changelly has a proven track record of consistently good products being put out into the crypto-space. One of the best things about Changelly is that you don’t need to go through any lengthy verification or registration process. You just log in with your email ID (or any email ID) and start exchanging! Currently, it supports more than 35 cryptocurrencies along with fiat pairs such as USD/EUR. It is one of the best and easiest to use exchanges out there. If you want to know more, check out Harsh’s review on Changelly.

When you use Changelly to exchange cryptocurrency, Changelly bots connect in real time to some of the best and busiest cryptocurrency exchanges in the market to get you the best price. Usually, when using Changelly, a crypto-to-crypto exchange takes 5 to 30 minutes. They charge a commission fee of 0.5% on each trade, which I think is minimal in exchange for the volatility and risk that they bear on behalf of their users. In addition to the commission, a miner’s fee is also paid by the user and is deducted directly from their crypto balance. But all you need in order to buy from Changelly is a VISA/MasterCard (credit/debit card) or any Changelly-supported cryptocurrency and a wallet where you want to receive your new coins. The procedure is very simple. Head toward CoinSutra’s Cryptocurrency Exchange – Changelly, and follow the steps given in this guide.

Note: Though this guide shows how to buy Ripple in exchange for BTC, the process is exactly the same to buy any other Changelly-supported cryptocurrency. And if you want to buy cryptos using a VISA/MasterCard, then here is their official step-by-step guide on doing that. (Even though this guide is for buying BTC using a VISA/MasterCard, the process is the same as buying any other Changelly-supported cryptocurrency.)

5. Huobi Pro

Huobi Pro is an international cryptocurrency exchange that originated in China but now has moved across the world to serve a maximum number of investors. It is based out of Singapore and has been operating in this space successfully for the last five years.

As we speak, it occupies the #3 spot on CoinMarketCap’s list of exchanges by volume and has 244 cryptocurrency pairs. Hence, needless to say, of this, you will never face liquidity problems on this exchange. They also have mobile apps for both Android and iOS for users who want to trade cryptos on the go. Their registration process is also pretty simple and straightforward, so go ahead and do the needful. Oh, and just so you know, the exchange fee is also pretty low. Have fun. Do read, Huobi Exchange Review & Benefits of HT token: Can It Pull Off Another Binance?

  • Join Huobi Pro

6. Bittrex

Bittrex is a US-based cryptocurrency exchange that provides you the option to trade more than 190 cryptocurrencies at a time. They are well-regulated and compliant with all of the current US rules, so crypto users need not worry about the safety of their funds. Bittrex handles one of the largest BTC trading volumes out of all the exchanges in the world.

Here, the users (buyers/sellers) decide the rates in which they want to trade, and Bittrex charges them a small service fee for providing this platform (0.25%). To get started with Bittrex, you need to register and log in through your email ID, but to withdraw funds, you need to do a KYC by submitting your ID documents and phone number, as well as enabling two-factor authentication for higher limits. But one good thing about Bittrex is the account verification happens quite fast.

Bittrex supports two types of accounts:

  • Basic Account – withdrawal funds worth up to 3 BTC/day.
  • Advanced Account – withdrawal funds worth up to 100 BTC/day.

Bittrex is a “crypto-only” exchange, meaning it doesn’t allow you to deposit fiat currencies such as USD, EUR, GBP, etc. They provide access to advanced trading tools like candlestick charts and crosshairs, but the user interface is quite clean and intuitive, so newbies should have no problems. You can visit Bittrex and open a Bittrex account by following this official step by step guide here.

7. Poloniex

Founded by Tristan D’Agosta, Poloniex has been operational since January 2014 and is undoubtedly one of the biggest cryptocurrency exchanges in the world. It is based out of the United States and offers +100 cryptocurrencies to its users to trade. When you talk about trade volumes, nothing beats Poloniex. In 2017, Poloniex had the highest volume for ETH because it supports an independent Ethereum market as well as a BTC market.

It is a crypto-only exchange, but you can start trading easily by depositing USDT (Tether dollars). Poloniex also has zoomable candlestick charts for 5-minutes, 15-minutes, 30-minutes, 2-hours, 4-hours, and 1-day, along with a stop-limit feature for advanced cryptocurrency traders. Poloniex charges a fee of 0.15% to 0.25% on all trades depending upon whether you are a maker or a taker. So if you are looking to trade a variety of altcoins, then you should give Poloniex a shot. To get started with Poloniex, follow this official guide. Remember: As soon as you sign up for Poloniex using your email, do make sure to enable two-factor authentication! Check out Poloniex

8. Bitfinex

Bitfinex is another one of the largest and most popular cryptocurrency exchanges out there. Based out of Hong Kong and operational since 2014, it gives its users the option to trade the following 13 cryptocurrencies in exchange for USD or BTC:

  • Bitcoin
  • Bcash
  • Dash
  • Ethereum
  • Zcash
  • Monero
  • Litecoin
  • Ethereum Classic
  • OmiseGO
  • EOS
  • IOTA
  • Santiment
  • Ripple

Update: They have added a lot more cryptos recently. Unlike Bittrex and Poloniex, you can trade using USD (with a wire fee of at least $20). Also, users will need to pay a trade fee which varies from 0.1% to 0.8%

Also, whenever you withdrawal or deposit anything, you are charged a certain fee:

On Bitfinex, if you are a pro-trader, you will find advanced trading tools such as limit orders, stop orders, trailing stop, fill or kill, TWAP, and others, along with different market charts. To get started on Bitfinex, you need to register, verify your ID, and authenticate yourself. It typically takes 15-20 business days after submitting valid ID proof before you’re accepted into the platform. And whenever you get bored with the web version or want to trade on-the-go, you can use Bitfinex’s Android and iOS mobile apps.

The Best Crypto Exchanges

Using the above cryptocurrency exchanges will allow you to buy almost all of the cryptos you could ever want to buy. However, there are a few more cryptocurrency exchanges that you should have an account with, as there are a few coins that are only available there. It’s a good idea to have an account on most of these, which will save time when you discover a winning coin.

Some of those exchanges are:

  • Gate.io
  • YoBit

I will update this post as I find other trustable and feature-rich cryptocurrency exchanges. For now, you can consider joining our Telegram channel to stay updated with all the latest info. I hope these insights help you in choosing the best cryptocurrency exchange for you to use.

But one word of caution:

  • Don’t use these exchanges as a wallet to HODL your cryptos.

If you are storing cryptocurrencies on these exchanges for a few hours or even a few days for the sake of trading, then it’s probably OK. Otherwise, this is a bad practice. Large-scale hacks like Mt. Gox can happen at any time. I would strongly recommend you to use the Ledger Nano S or a wallet like Exodus, where you can store a lot of different cryptos and control your private keys.

Article Produced By
Harsh Agrawal

Howdy, Welcome to popular Cryptocurrency blog 'CoinSutra'. I'm Harsh Agrawal, a tech enthusiast & Digital nomad from New Delhi, India.I started CoinSutra to help users around the globe to learn about popular Cryptocurrencies.Here at CoinSutra I write about Bitcoin Wallet, Cryptocurrency wallets, Online Privacy & Security, VPN experiences & making money from Crypto.

https://coinsutra.com/best-cryptocurrency-exchanges/

Deb Williams (hodlthrive)

What Happens When All the Bitcoins Have Been Mined?

What Happens When All the Bitcoins Have Been Mined?

Over 83 percent of all bitcoins that will ever exist have already been minted.

Over 99 percent will be mined by 2040. So, what happens when all the bitcoins have been mined?

Bitcoin Has a Finite Supply of 21 Million Bitcoins

One of the key features of Bitcoin is its hard-capped finite supply at 21 million bitcoins. This means it is entirely impossible to print out of thin air like fiat currency which makes it a deflationary currency by nature. Bitcoin’s scarcity also drives its value. Yet, since Bitcoin is sustained by a network of miners who are compensated in block rewards, many people wonder what happens when all the bitcoins have been mined? What will miners do once the 21 million hard-cap has been reached? How will they make their living and what will incentivize them to keep the network secure? The short answer is transaction fees.

What Happens When All the Bitcoins Have Been Mined?

Currently, when a new block is created, miners receive a block reward, which contains both newly minted bitcoins and transaction fees. This reward incentivizes miners to behave correctly and protect the network. Once all the bitcoins have been mined, and miners have to rely on transaction fees alone, will that be enough to remain financially operational? If not, could that lead to a contraction of miners that would centralize and potentially collapse the network? Not according to research by Interchange and Awe and Wonder. Looking at the below chart, you can see that by the year 2030, transaction fees start to represent a much higher part of the block reward. Once the fees make up over 50 percent of the block reward, miners transition to surviving on TX fees more than BTC.

Will Transaction Fees Be Enough to Incentivize Miners?

The answer to that question is that no one is entirely sure how things will play out. However, there is sufficient evidence to suggest that yes, transaction fees will be enough to sustain miners and thus the Bitcoin network. After all, as the value of Bitcoin rises, so do the fees. There are some concerns about whether rising fees will deter people from using Bitcoin. However, fees will still remain significantly lower than transferring fiat around the world. Just consider how much a fiat wire costs now, or the commission on purchasing a home for example. As Interchange

points out:

Average closing costs on a home are 2% of the value, or $8,000. I’m sure individuals will be fine paying $50 in the future to send an immutable payment with an asset that can’t be easily taken away from them (unlike real estate which could be seized in a geopolitical quarrel at the snap of a finger).

Transaction Fees Also Gain Value Over Time

Since Bitcoin miners will be earning transaction fees over time, and BTC will gain value over time, so will the fees. This will make it economically viable for them to continue securing the network. Interestingly, Alex Sunnarborg pointed out that only the Bitcoin and Ethereum blockchains have sufficient transaction fees in place to compensate miners in a non-inflationary

environment. 

(2/2) – minus BTC & ETH: pic.twitter.com/hNKHdRCEoD

— Alex Sunnarborg (@alexsunnarborg)

The change from relying on transaction fees for income over mined bitcoins is not going to happen overnight. There are also plenty of factors that may change between now and then, giving miners plenty of time to adjust to the new model and for the Bitcoin network to remain secure.

Article Produced By
Bitcoin News

https://thebitcoinnews.com/what-happens-when-all-the-bitcoins-have-been-mined/

 

Deb Williams (hodlthrive)

What is proximity marketing? How does it work?

What is proximity marketing? How does it work?

Proximity marketing refers to communicating with customers at the right place, the right time and with highly relevant and personalised messages, on their smartphones – be it greeting at the entry points, special offers in the store aisles, or getting feedback on a new product.

Legacy advertisements on television, billboards, radio and pamphlets could be appealing, but they lack the impulsive drive to avail an offer, or try a new product. However, digital technology, such as beacons have bridged this gap between offline and online.

For decades, traditional shopkeepers and business owners have been communicating with their customers at significant moments, but proximity marketing as a term got introduced to marketers in 2008. This led to brands and businesses sending location-triggered text messages to cell phones that were in proximity to a Bluetooth network and had "discoverable" Bluetooth mode switched on.

To understand how proximity marketing works, let us consider an example of a retail store.

  1. Beacons are deployed at the storefront or in aisles with ongoing offers.
  2. These BLE beacons transmit signals in its range. BLE signals are a combination of numbers and characters.
  3. The signals are detected by any Bluetooth-enabled smartphone, in the transmitting range.
  4. The smartphone then sends the ID number attached to the signal to the cloud server.
  5. The server checks the action assigned to that ID number and responds accordingly. It could be a notification about a discount, or a product launch, a feedback form or just a greeting!
  6. These notifications will then drive customers to a relevant form, a webpage or a markdown card (a Beaconstac card creative which works as a substitute for a website).

Location-based marketing vs proximity marketing

Businesses, especially retail and real estate, have been focussing immensely on location for the last decade. This is because reaching out to customers without being sure of the location is just digital marketing, which is not very effective for local businesses. However, marketers and business owners now realize that the targeting needs to be more specific than just GPS and geofencing. This is where proximity marketing steps in. Let’s understand in detail about their differences and when each one of them is useful.

Location-based marketing

Location-based marketing in simple terms means communicating with potential customers within a range. Let’s say, a coffee shop runs a campaign to introduce a new almond flavoured Cappuccino on their menu. Setting a location based marketing campaign would mean that all potential customers in the range of, let’s say 1 kilometer, are notified about the new coffee. This might also include reaching out to a user in the nearby ice-cream store.

This is done by calculating the latitude and longitude of the smartphone using GPS or cell tower triangulation method. It is hence defined as the kind of marketing that uses mobile to target customers in a particular geographical area.

Geofence is a virtual boundary which can range from over 50,000 meters to anything else. Ideally, for interactions above 80-100 meters, business owners must consider geofencing.

Proximity marketing

Proximity marketing however, is a more granular form of location marketing. For the same example discussed above, the coffee shop owner could decide to have a more targeted approach and reach out to customers passing his coffee shop, lets say in the range of 300 meters. This approach is more personalized and contextually relevant.

Proximity marketing is about reaching out to customers based on the accurate position and not a virtual geofence. This makes the communication more contextual and personalised.

Proximity marketing is recommended for highly targeted zones – within 100m of distance. Proximity marketing use-cases involve interaction with customers about a particular product, brand on a shelf, or any other similar application.

Proximity marketing solutions

Business owners and marketers have been using proximity solutions that do not involve technology, for decades – physical signage and banners. But in last few years, technologies have become much more affordable, and therefore, a lot of businesses have integrated them into their marketing strategies. Advanced technologies that make proximity marketing happen are – Bluetooth beacons, NFC, RFID and WiFi.

1. Proximity marketing using Bluetooth beacons

Bluetooth beacons are currently the leading proximity marketing technology. According to Proximity Directory Report Q4 2017, 86% of the proximity sensors deployed across the world are beacons. According to the same report, 7 18,763,000 proximity sensors were deployed by Q4 2017. Beacons are low energy transmitters, equipped with Bluetooth low energy, used to deliver contextually relevant notification on nearby smartphones.

There are two beacon standards :-

iBeacon: Apple first launched beacon standard in 2013. That is when physical and digital started merging. A lot of retailers like Macy's, Walmart and Starwood hotels stepped up to the plate to implement iBeacon in their store outlets. iBeacon allows apps on smartphones to receive BLE signals from the beacon.

Eddystone: Google introduced the Eddystone protocol in 2015. It is an open URL protocol specification that defines Bluetooth low energy (BLE) message format for proximity beacon messages. It has since become hugely popular among businesses and has only continued to grow. Eddystone protocol restricted the popularity of iBeacons in no time. Now, smartphones can receive Eddystone signals with or without apps.

Beaconstac beacons support both Eddystone and iBeacon.

UPDATE: On October 25, 2018 Android announced that Nearby will no longer be supported on Android smartphones after December 6, 2018. 

2. Proximity marketing with NFC based systems

NFC was designed to enable highly secure payments and applications. NFC enabled customers to pay just by tapping smartphones against NFC-enabled devices. This technology did not fly off really well, even though it appeared promising in the beginning.This failure could be due to the following reasons –

  • Customers need an app to use NFC tags to receive messages.
  • NFC is a passive form of proximity marketing – which means NFC ads require customers to initiate the engagement. Unlike beacons, NFC systems cannot broadcast notifications.
  • It has a concise transmission range of 20 centimetres.

3. Proximity marketing with Wi-Fi-based systems

Wi-Fi has not traditionally been a proximity solution. However, with the widespread of public Wi-Fi, marketers are now leveraging Wi-Fi to send notifications. The Wi-Fi hosting website can send location-specific content to the consumer’s browser.

However, Wi-Fi requires users to consent to a connection each time they enter the business location. And, Wi-Fi-based systems are not very accurate when it comes to proximity marketing.

4. Proximity marketing with RFID based systems

RFID tags are used to track store product movement and inventory. RFID introduced in 2003, was considered a revolution. It quickly went from the little-known technology to the next big thing. However, this rapid growth was ephemeral. Here’s why RFID has limited adoption :-

  • The biggest hurdle in RFID adoption is that deploying RFID system requires many different components – necessary hardware such as tags, readers, reader control and apps. Retailers have to invest a substantial amount upfront on the infrastructure front, on both sender and receiver side.
  • Unlike most other proximity solutions, RFID does not come with inherent compatibility with mobile. It requires hardware to process signals at specific frequencies.
  • Information passed by RFID cannot be personalised based on location, frequency, time of the day etc. It is constant and is embedded in the tag.

Why is Bluetooth beacon better than competing technologies?

Proximity with beacons yield results way superior to legacy channels and other competing technologies.

1. 10 billion smartphones in 2018 are Bluetooth-enabled

Beacons broadcast notifications to Bluetooth enabled smartphones. In 2018, nearly 4 billion devices will ship with Bluetooth technology. The percentage of people having their Bluetooth switched on, varies from country to country.

Based on our research and statistics over the internet, approximately 50% of the users in Canada and US have their Bluetooth switched on. Russia has 25%, whereas the UK has 33% of the users with Bluetooth switched on all the time.

2. You do not need your own app to run beacon campaigns

With beacon technology, businesses may or may not leverage the experience of their brand app to communicate with their consumers. Using the Eddystone protocol, sending notifications using NearBee is a breeze.

NearBee has been designed to be better and far superior to Google Nearby. Unlike Google Nearby, it has the ability to send non-silent, rich notifications, non-duplicate and visually appealing notifications straight to the lock screen of Android users. NearBee will also have the ability to morph into a business’s unique branding once a customer enters the store. Customers will also be allowed to ‘follow’ businesses and receive controlled timely updates that can be sent even when they are no longer in the range of the beacon.

3. The click-through rate is far superior to competitor technologies

The click-through rate of a beacon campaign varies based on multiple parameters :

  • Usage of a brand or third party app
  • Deployment location and strategy
  • Nature of business
  • Schedule of the campaign (Days and time)
  • Notification copy etc

However, when done well, beacon campaigns have yielded a click-through rate (CTR) of 55% – 60%. However, this is not typical for all businesses. On an average, most small businesses see a CTR of 2% – 4%. With higher targeting and personalisation, the results get better.

A CTR of 2% is incredible for offline businesses given the results attained by other advertising channels. CTR of an average beacon campaign is 25 times that of a social media campaign.

 

4. Beacons have an excellent ROI

The three factors which contribute to the brilliant ROI of beacons are – low cost, long battery life and minimal efforts.

  1. These tiny devices cost less than $20
  2. Most beacons have an average battery life of 2 years. However, it varies based on the type beacon in use and its transmitting range
  3. Beacons work out-of-the-box! This means business owners do not need an engineer onboard to start broadcasting beacon campaigns. It’s easy to use and seamless to configure

According to Unacast’s Proximity.Directory Q1 2017 Report, retailers can improve their position and increase the operating profit by nearly 9% with an ROI of 175%. This ROI figure shoots to 365% for small and medium businesses.

How to set up a proximity marketing campaign using beacons?

1. Choose the right beacon form factor for your business

Beaconstac supports various beacon hardware options which are found to be best in field tests. The hardware lineup consists of all-purpose indoor beacons, robust long range beacons, pocket beacons and keychain beacons.

RELATED: https://blog.beaconstac.com/2018/02/proximity-marketing-with-pocket-beacons-for-retail-real-estate-and-on-the-move-applications/

The lineup includes beacons in various form factors to suit multiple business needs and applications. Learn more about the options we support on the Beaconstac hardware data-sheet.

2. Plan the beacon deployment strategy

Beacon deployment strategy depends on what the business wants to achieve. However, there are few tips for beacon deployment which work across industries.

  • Place beacons above the crowd level (approximately about 4 ft to 7 ft above the ground) for maximum reach. Installing beacons on ceilings also work well.
  • Place beacons in areas where people move slowly, or have a higher wait time, for, eg, traffic intersections, offices, waiting areas, etc.
  • Try to create a line of sight between a beacon and users’ phones. For best results, place beacons vertically, with the Beaconstac logo on top.

3. Create a markdown card/form (Or, an https website)

Beacon notifications can direct to a custom URL (any website), a form, or a markdown card. Markdown cards are creatives used instead of websites. Beaconstac provides markdown templates which can be easily modified to suit various campaigns. [Download inspirational markdown cards across verticals]

4. Assign it to a beacon

Assign the markdown card or form to the transmitting beacon. Watch the video to learn how to do it.

5. Create a notification

Beaconstac allows the notification creation in multiple languages. This helps marketers target customers in their preferred language. [Read more about dynamic notifications]

How are business using proximity marketing?

Beacon technology has changed the way brands interact with customers. Although advertisement remains the primary benefit of proximity marketing, marketers leverage it for a lot of other use cases.

1. Advertisement

Gone are days when brands were courting customers only by sending out advertisements on television, radio and magazines. In the last few years, advertisements have made a significant shift to a more targetable and data-driven option – beacons. Legacy ads cannot be micro sliced via location or demographics. This is why marketers are now relying on proximity marketing solutions to find, engage and most importantly, bring back customers.

2. Personalisation to enhance engagement

Brick and mortar stores can achieve the level of personalisation that e-commerce sites like Amazon and Walmart offer. With beacons in stores, marketers can achieve the following :-

  1. Send recommendations related to their purchase history.
  2. Upsell products.
  3. Send recommendations based on shopping habits.

Personalization leads to positive experiences that, in turn, leads to more engagement, loyalty and sales. According to research by Marketing Insider Group, 78% of consumers say relevant content increases their purchase intent.

3. Loyalty programs

Customer loyalty programs are all about keeping current customers engaged and happy. These programs enable customers to automatically check in, get credit for their purchases and earn loyalty rewards. Big brands and local merchants are now using beacons to provide mobile loyalty among customers. Interesting use cases of beacon-based loyalty programs are :-

  1. Send customized notifications on offers to patrons when they are closeby.
  2. Deliver time-sensitive geo-targeted offers with greater precision.
  3. Reward loyal customers for spending time with you.

4. Amassing offline data

Businesses today, rely heavily on sophisticated data gathering mechanism. This is because data-driven campaigns help in better understanding of shopping behaviour. Many successful retail brands like Macy’s, Walmart, Kenneth Cole are using beacons to gather extensive data for future campaigns.

With beacons, retailers can,

  1. Track footfall
  2. Create heatmaps of zones in the store
  3. Analyse merchandising effectiveness
  4. Gauge customer loyalty
  5. Analyse the content type that drives consumers

Implement a proximity marketing campaign without an app?

Very few technologies have seen the kind of success that beacons have. And this is primarily because with the introduction of Eddystone; marketers did not require apps to communicate with their customers. Beacons communicate with Bluetooth enabled smartphones via two different protocols – Eddystone and iBeacon.

Eddystone beacons broadcast URLs that can be detected by smartphones even without an app. Services on the device such as Nearby Notifications, Samsung CloseBy or Physical Web compatible apps scan for and display these Eddystone URLs after passing them through a proxy.

On Android phones – Nearby is a Google service developed for Android phones. It scans for Eddystone URLs and detects packet if any.

UPDATE: Nearby will be discontinued from December 6, 2018. We have launched NearBee for Android that delivers non-passive, non-generic, rich notifications to the lock screens of Android users. Read our blog to know why it’s superior to Google Nearby. Download NearBee for android.

 

On iOS phones – To implement beacon campaigns on iOS devices, these devices need to have Physical Web compatible apps or browsers. iOS devices need third-party apps to scan and detect notifications. We have developed our app – “Nearbee”, which continuously scan for Eddystone URLs.

How to run proximity marketing campaigns on iOS devices?

Proximity marketing for iOS devices needs apps. This could be the brand app or a third party app that customers have on their phones

RELATED: https://blog.beaconstac.com/2018/02/how-to-run-a-powerful-proximity-marketing-campaign-on-ios/

Businesses that have a brand app

Proximity marketing campaigns which leverage their brand apps yield impressive results. Companies such as Heineken, Coca-Cola and Screenvision leveraged their brand apps to implement proximity campaigns and witnessed massive success.

Our NearBee SDK will quickly enable you to convert your app into a beacon powered app. If you are seeking to implement a wide array of complex use-cases, use Beaconstac SDK.

Businesses that do not have a brand app

Such businesses need high performing and innovative third-party apps to implement proximity campaigns. Third-party apps strike the right balance between respecting a consumer’s privacy while providing timely proximity marketing notifications. These third-party apps continuously scan for Eddystone URLs and display the notifications as soon as they detect an Eddystone URL.

Beaconstac has developed an app – Nearbee. This app scans for Nearby notifications and displays the notification on the iOS device.

Here’s how it is superior to any other third party app :–

  1. Add an app intent to the campaign.
  2. Allows delivering notifications at a specific time of the day, or days of a week.
  3. The app is designed to run and scan quietly in the background. This means users get the notification even when the device is locked.
  4. With the app, you can send telemetry information to the Google beacon platform where you can monitor the health of beacons.
  5. Send multiple notifications from a single beacon.

Proximity marketing across industries

Proximity marketing in retail

Proximity marketing in retail has moved beyond push notifications and coupons. It is now in the next level of personalised content delivery. It has eventually become the biggest drivers of beacon deployments. Retail is leveraging beacons for attracting new customers, enhancing their store experience, building loyalty through personalised messages and collecting customer feedback.

Major beacon use-cases in retail

  • 1. Inform Shoppers

    Sharing information related to a specific place or object is one of the frequently used retail beacon use-case. Supermarket retailers leverage beacons to share useful information about a newly launched product, the brand or the description of the products they are selling. Restaurants also use beacon campaigns to inform users about the special dishes on the menu, chef’s recommendations and more. Car dealerships on other hand leverage beacons to inform users about the specifications of a car, price comparison with similar models etc. This not only makes information readily available on the mobile but also enhances the customer experience and saves printing dollars.

2. Boost in-store sales

Beacons are being employed in stores and malls to raise awareness about ongoing promotions and discounts, navigate visitors to venues, broadcast sales and discounts messages next to relevant products, and integrate POS to beacons to ease payments. Every retailer promotes the ongoing discounts to boost sales, however, getting beacons to do the job ensures that the pitched offers are relevant for the visitors and hence increase the chances of conversion.

3. Interact and engage with shoppers

In the era of experiential retailing, delightful shopper experience is the key. Beacon makes the visitor experience much more personal, customized and engaging. Motivate shoppers to visit more sections in your store, transform mannequin into talking salesperson, gamify the experience by rolling out location specific quizzes and treasure hunts. In an attempt to close the loop between physical stores and digital awareness, retailers are also linking beacon campaigns to social media channels. This enables users to share their in-store experience, online. Other ways to enhance the shopper experience are – enable booking/registering for a test drive through the smartphone, welcoming users into the store and informing them about one deal they should not miss out.

4. Help visitors navigate through your store

GPS is great for outdoor locations, however, it doesn’t work as expected when a visitor enters a building. This is where beacons are handy (GPS vs beacons)! Beacon powered apps use the triangulation method to detect the exact position of Bluetooth devices, indoor or outdoor. This is especially helpful for multi-storey malls, huge airports and museums. For the end-user, it functions just as a GPS. Beacon navigations can be marked with important locations such as important stores or art pieces, refreshment zones etc.

Proximity marketing in real estate

Real estate is one of those transforming industries that has recently picked up significant interest in beacon-based proximity marketing for boosting customer experience. The real estate brokers and agents are currently using beacons to attract home buyers, capture leads, push business cards and engage with them.

Major beacon use-cases in real estate

  • 1. Driving traffic

    Attaching a beacon to the ‘Open House’ sign can go a long way in attracting potential clients. The notification can disperse a lot of useful information about the house, previous owners and even a form that lets potential buyers fix an appointment with the real estate agent.

  • 2. Enhancing the buyer’s experience

    Instead of an agent explaining things about the house, beacons can do that. Every room that a potential buyer enter can have a beacon that sends out detailed information about it. This allows buyers to have their own personalized experience and more than one buyer can browse through the house without needing a dedicated real estate agent.

Proximity marketing in real estate

Real estate is one of those transforming industries that has recently picked up significant interest in beacon-based proximity marketing for boosting customer experience. The real estate brokers and agents are currently using beacons to attract home buyers, capture leads, push business cards and engage with them.

Major beacon use-cases in real estate

  • 1. Driving traffic

    Attaching a beacon to the ‘Open House’ sign can go a long way in attracting potential clients. The notification can disperse a lot of useful information about the house, previous owners and even a form that lets potential buyers fix an appointment with the real estate agent.

  • 2. Enhancing the buyer’s experience

    Instead of an agent explaining things about the house, beacons can do that. Every room that a potential buyer enter can have a beacon that sends out detailed information about it. This allows buyers to have their own personalized experience and more than one buyer can browse through the house without needing a dedicated real estate agent.

If you like thios anayltical research blogging let me know in the comments and I will kick it up.

Deb Williams (hodlthrive)

Bitcoin BTC holders will enjoy enhanced security of a firewall’ via Cerberus Protocol claims Neil Woodfine

Bitcoin [BTC] holders will enjoy enhanced security of a ‘firewall’ via Cerberus Protocol, claims Neil Woodfine

                              

Neil Woodfine, a representative of Blockstream, recently announced the launch of Cerberus Protocol,

following the release of the technology’s publication on Medium. According to Woodfine, the objective of the Cerberus Protocol is to re-organize and build a non-custodial Bitcoin storage for large BTC-holders involved in businesses. The protocol is inclined towards the idea of “hybrid storage,” he said, where multi-sig keys are distributed across two organizations [Clavestone and the client]. In this manner, large Bitcoin holders’ virtual assets are protected under the enhanced security of a “firewall” with the risk of being “exposed to custodial risks.” In the Medium post, it was listed that Cerberus was intended for corporations to own Bitcoin as a collective entity, rather than a single individual being responsible for the entire capital.

Neil Woodfine stated,

“We learned a lot from the development of the idea and our conversations with potential users, things we think would be valuable for the wider industry. So we’ve distilled everything down into an easy-to-follow guide for setting up a 2-of-3 multi-sig…and how to coordinate it.”

He also clarified that the involvement of custodians did not exactly secure one’s Bitcoins funds as they could be easily compromised at the hands of a single individual. The Cerberus protocol would allow these large corporations to operate their own Bitcoin storage, reducing the involvement of middlemen, while also keeping security and usability in prime condition.

Woodfine had a word of caution though,

“Cerberus is still in early development, so definitely don’t try to start using it yet! Our hope is that by releasing the protocol in parts, we’ll be able to gather feedback from keen-eyed bitcoiners and iterate on the design to ensure we maximize security.”

The protocol gained traction in the community following the release of the first chapter of implementation.

Yuri De Gaia, Bitcoin OTC at l2bglobal, stated,

“Multisig storage is the best solution for corporate and family spending. All the elements for self-custody via multi-sig already exist, but there has been no clear protocol that applies to most situations.”

Article Produced By
Biraajmaan Tamuly

Biraajmaan is an engineering graduate who is exploring the ever-changing crypto verse while traversing his passion for cryptocurrency news writing. He is a Chelsea fan and a part-time poet and does not hold any value in cryptocurrencies yet.

https://ambcrypto.com/bitcoin-btc-holders-will-enjoy-enhanced-security-of-a-firewall-via-cerberus-protocol-claims-neil-woodfine

Deb Williams (hodlthrive)

Bitcoin Cash: Roger Ver’s tweet highlights governments’ double standards

Bitcoin Cash: Roger Ver’s tweet highlights governments’ double standards

                              

 

India’s proposed “draft bill” that was released by Bloomberg Quint

earlier this week had caused a massive uproar in the crypto community. The lack of clarity and ambiguous cryptocurrency climate drove Zebpay, an app-enabled crypto exchange, from the country to Malta. The current version of the ‘draft bill’ renders mining, generating, holding, buying, selling or dealing in cryptocurrencies both “directly or indirectly” illegal in the country. This could potentially be a huge blow to the growing Asian cryptocurrency adoption.

The crypto regulatory climate in another Asian country, Indonesia is fairly better than India after the former announced rules which made it mandatory for the cryptocurrency futures exchange to be registered an approved before operating, thus, bringing clarity to the table. However, Roger Ver, the CEO of Bitcoin.com and a prominent face in the crypto realm, cited a banner which read “Use Rupiah in every transaction in Indonesia” and violation of which is a punishable offense,

A Twitter user, Lutfi, commented on the above thread,

“the point is because rupiah in indonesia more low rate than dollar us.. so much fear when bitcoin uptrend in 2017 until the bubble explode, bank indonesia makes announcement about regulation digital asset not to use as transaction and then investor take down the asset..”

Article Produced By
Chayanika Deka

Chayanika holds a Journalism degree and is currently working with AMBCrypto. She is inquisitive about everything that the Blockchain Technology has to offer.

https://ambcrypto.com/bitcoin-cash-roger-vers-tweet-highlights-governments-double-standards

 

Deb Williams (hodlthrive)

Bitcoin Vs Apple Pay And Alipay

Bitcoin Vs. Apple Pay And Alipay

The Bitcoin correction I’ve been forecasting seems to be underway.

BTC has fallen from a high of $9,000 to a recent correction low of $7,500. And the correction may not be over yet. Use this as a buying opportunity. Because, longer term, Bitcoin and other cryptocurrencies are now in a long-term bull market. And one key reason is their powerful potential to truly disrupt the financial system as we know it today. Still, many analysts don’t see it that way. They think it’s apps like Apple Inc AAPL 2.66% Pay, Alphabet Inc's GOOGL 1.99% GOOG 2.04% Google Pay and Alipay that could challenge the global financial system, even “replacing banks” with their new payment platforms.I believe that’s a collective delusion. Truth be told, they’re not replacing banks; they’re becoming banks. 

Take Alipay, for example, covered in a recent Bloomberg report. It’s amassing client deposits in the hundreds of billions of dollars with its popular payment app. It’s leaving bankers out of the loop, not giving them a cut in the transactions. And it’s been very successful. So people wonder: “Who’s profiting from all this?” I’ll tell you who: It’s companies like Apple, Google and an affiliate of China’s Alibaba Group Holding BABA 1.82%, which owns and manages Alipay. Alipay amasses its customers’ deposits. It invests the money in short-term money markets. It even makes loans to consumers. So, the financial media says it’s one of the “great financial innovations” of our time; the “leading edge of financial technology (Fintech).

Really? 

Sounds just like a traditional bank to me. Remember: A bank is simply an institution that takes deposits from the public and then invests or lends that money out at a higher rate. And guess what? That’s precisely what some of these so-called “revolutionary” Fintech companies are doing. As with banks, once you make a deposit, you have no say over what’s done with your money. Nor is the money kept in the institution’s vaults available for withdrawal by all. 

It’s fractional banking, meaning your money isn’t really there. At the end of the day, all you have is a chit — a claim to the money you deposited. I repeat: Alipay uses essentially the same business model … In fact, it is one of the world’s most successful Fintech companies in this sector. Heck, until China's central bank changed the rules, Alipay was serving about half of all the country’s small- and medium-sized companies, according to Bloomberg. Now they’re required to hold cash reserves with the central bank. Again, just like traditional banks. There is NO substantive difference between a traditional bank and a payment app such as Alipay. They work the same way.

But that’s not the big problem. 

What really worries me is that both Fintech companies like Alibaba and traditional banks share the same flaw: You’re required to entrust your money to a third party, and it’s this third party that actually controls it. Not you.

Most people argue that the difference between a bank and a Fintech company is that, with Fintechs, the assets and payments are digital. Also not true. Nearly all the money you have in a bank account is also digitized. Here’s the real problem with today’s financial system: A vast network of intermediaries stands between you and your money. And the new Fintech companies have done zilch to disrupt this critical aspect of the system. All they’ve done is to create a more efficient digital network and undercut obscenely high bank transaction fees. The business model of these Fintechs is simply to beat traditional banks at their own game. They are not revolutionizing the financial system. Not even close. 

The only invention with the potential to truly disrupt traditional banks is Distributed Ledger Technology (DLT), the basis for cryptocurrencies like Bitcoin. And the major innovation Bitcoin — like other crypto assets — brings to the table is not just a fully digital payment system. (Alipay, PayPal Inc PYPL 2.01% and Facebook Inc's FB 2.98% upcoming GlobalCoin do that as well.) Rather, it’s decentralization. In fact, the digitalization and decentralization of crypto assets are a means to an end. The goal is to create a technology that — unlike your deposits at a bank or Fintech company — when you own a crypto asset in your wallet, you’re the ONLY one who controls it. There are absolutely no intermediaries between you and your money.

Indeed, owning crypto assets is akin to holding gold bullion bars or coins. As long as you store your crypto in a wallet you own, nobody has access to it other than you. Traditional banks and their new Fintech competitors have final say over what happens with your money. With cryptocurrencies, you’re the only one who makes those decisions. That’s the real innovation. And that’s why cryptocurrencies are likely to challenge — and ultimately overtake — the likes of Apple Pay or Alipay. Think of it this way, Fintech companies are the same old trains trying to run on digital rails. Bitcoin and other cryptocurrencies are the infrastructures for an entirely new financial system.

Article Produced By
Weiss Crypto

A Benzinga Contributor

https://www.benzinga.com/markets/cryptocurrency/19/06/13883184/bitcoin-vs-apple-pay-and-alipay

Deb Williams (hodlthrive)

Local BCH Venue Opens and Community Goal Nears in the Weekly Update From Bitcoincom

                                

A new local bitcoin cash venue opens for trading worldwide

and the community is nearing a funding goal milestone for BCH developers. Watch these and other developments discussed in this week’s video update on Bitcoin.com’s Youtube channel.

Local BCH Venue Opens as Localbitcoins Removes In-Person Cash Trades

This week’s show discuses the successful opening of Local.Bitcoin.com, a privacy-focused peer to peer global marketplace for trading bitcoin cash (BCH). Over 11,000 people have signed up to the service and already created more than 3,000 offers since the platform’s official June 4 launch date. The launch couldn’t come at a better time for many cryptocurrency traders who prefer to transact in-person for cash as Localbitcoins just removed that option a few days ago. The weekly update also covers how the bitcoin cash community is advancing in its efforts to support developers with a fundraiser whose contributions are donated to Bitcoin ABC, Bitcoin Unlimited, BCHD, and Bcash. The campaign is closing in on the 15% milestone out of an initial goal of raising 800 BCH by Aug. 1, 2019.

Other developments in the bitcoin cash ecosystem mentioned include the non-custodial Badger Wallet being made available for iOS mobile devices, a recently released browser extension that enhances bitcoin cash addresses for easy tipping, decentralized social network system Memo adding support for creating SLP tokens, and Monarch Wallet adding SLP support for users on both iOS and Android devices. Additionally covered in the weekly update is how Anypay and Cointext have partnered to make remittance transfers cheaper and faster for cross-border payments using bitcoin cash.

Article Produced By
Avi Mizrahi

Avi Mizrahi is an economist and entrepreneur who has been covering Bitcoin as a journalist since 2013. He has spoken about the promise of cryptocurrency and blockchain technology at numerous financial conferences around the world, from London to Hong-Kong.

https://news.bitcoin.com/local-bch-venue-opens-and-community-goal-nears-in-the-weekly-update-from-bitcoin-com/

Deb Williams (hodlthrive)

The revolution from Deb Williams